Did you know that new Facebook posts only reach between 5-25% of a Page’s entire audience when published?
While posting regularly is critical to being seen by Facebook users, you still want to ensure your audience has backup options if your posts aren’t showing up in their News Feeds. The FPInbox feature allows you to hit your entire audience every day. In turn, your fans will be happy that they never miss a post from you.
Here’s how you can create an email newsletter for your Facebook Page posts and increase your reach.
Increase Your Reach with an Email Newsletter
Just like we post Facebook Page content to Twitter, email newsletters are another effective way for users to see and engage with your posts. In fact, a message is 5 times more likely to be seen in email than through Facebook. Email is simply another way to promote your content and your brand.
Since new posts only reach a fraction of your Facebook Page audience, we’ve created an easy way for you to send an email newsletter out to all of your fans. With an FPTraffic membership, you can create a landing page for your Facebook Page audience where they can sign up and receive an email each morning with the posts you published on your Page the previous day.
The email your fans receive is a daily roundup of only the posts you published using FPTraffic. Users receive only one email from your Page per day and they can unsubscribe at any time.
This feature is also beneficial to your fans, who only see about 5-25% of the posts from the Facebook Pages they like. This ensures that they never miss a post, whether it be a special offer you’re promoting or a helpful tip.
Create an FPInbox
Creating this landing page is quick and easy with FPInbox. We send the emails automatically so you can gain much more exposure to your audience with no extra work on your end. To get started, log into your FPTraffic account and complete the following steps:
- In the top menu bar, click Inboxes.
- Using the Facebook Page dropdown, select the Page you’d like to create an Inbox for.
- In the URL field, enter a relevant keyword for your Page.
- Click Create Your Page Inbox. FPInbox generates an inbox URL for your Page.
- Post your FPInbox URL on your Facebook Page encouraging your audience to subscribe. Of course, you can schedule your FPInbox link to be posted to your Facebook Page using our Links tool.
The inboxes you create for each Page you manage will then display on the right column under the Inboxes tab in your FPTraffic account. You can see how many fans have subscribed to receive your Facebook Page email newsletters right there in your dashboard as well as their email addresses.
[ecko_contrast]Check out our demo Inbox to see what your FPInbox page will look like. You can also subscribe to receive our email updates there 🙂
[ecko_button color=”green” size=”large” url=”http://fpinbox.com/fpt/”]View the Demo Inbox and Subscribe![/ecko_button]
It’s helpful to promote your brand through multiple social media platforms to maximize your reach, and email is one of the best ways to ensure your fans see your Facebook Page posts. Start building your subscriber list today with the FPInbox feature.
Sign up for FPTraffic and create your Inbox today!