How to Engage with Other Facebook Pages as Your Facebook Page

Do you want to gain more awareness for your brand? A great way to get your brand and message out there is to engage with other Facebook Pages as your Facebook Page.

You might have your Facebook Page created and now you’re posting awesome content on a consistent schedule with FPTraffic. You’re getting the hang of how to operate your Page, but if you’re new to using Facebook Pages, it’s easy to forget there’s a difference between your Facebook profile and your Facebook Page in terms of how you engage with other Pages.

When you go to Like or share a post, Facebook’s default is for you to act as your own profile. But you can easily engage with other Facebook Pages as your own Facebook Page, further getting your Page name seen by others. Keep reading to learn the different ways you can engage as your Facebook Page.

5 Ways to Engage with Facebook Pages as Your Facebook Page

It’s easy to get stuck behind the virtual administrative walls of your Facebook Page, always posting content but not getting out there and socializing with the rest of the News Feed. Engaging with other Pages helps expand your reach and draw in new fans. Plus, if you want to get Likes and comments on your Page, it’s a good habit to get out and do the same for other Pages.

Here are 5 ways you can engage with other Facebook Pages as your Facebook Page:

1. Like Pages as your Page

When a Page owner sees that a Page likes them rather than a typical Facebook user, they’re likely to be intrigued to check out what your Page is all about. Make a practice of liking other Pages as your Page rather than your personal profile.

To like another Facebook Page as your Page, go to the Page you want to Like. Click the three dots on the Page’s cover photo, and click Like as Your Page.

Like a Page as your Page

You’ll then get a menu listing all of the Pages you manage. Click the Page you’d like to use, then click Save. You’ll then receive a confirmation that the page has been added to your favorites.

2. Engage with posts as your Page

Add to discussion on other Pages’ popular posts with valuable comments as your Page name. Seeing the value you provide will encourage fans of that Page’s fans to check out your Page as well.

When you want to Like or comment on a Page’s posts, click the drop-down next to your profile photo. Select the Page you want to Like or comment with.

How to like or comment as your page

Similarly, you can post on another Page’s timeline as your Page.

How to post on another Page as your Facebook Page

3. Share posts from other Pages on your Facebook Page

When you see a great post from another Page in your niche pop up in your News Feed, share it with your audience. Click the Share button, and click the option to Share to a Page. Then select the appropriate Page you’d like to share it to.

How to share a post on your Facebook Page

In some cases, you’ll see the option to share the original post. This checkbox comes up in some cases when a post has a status and a link. The original post includes a link to the Page the post came from along with the author’s commentary and a link to the article. You can always add your own status above the post as well.

4. View your Page’s News Feed

You can easily view recent updates from Pages you’ve Liked as your Page from your Page…we know, that’s a confusing mouth full! It’s more simple than it sounds.

From your Page, under the cover photo, click See Pages Feed.

See Pages Feed

This is a simple way to keep up with the other Pages in your niche, since you won’t always see their updates in your personal News Feed.

You’ll see the Pages your Page had liked on the left side, with the most recent updates from the Pages in the News Feed right from your Page. Then you can engage with those updates automatically from your Page.

Pages Feed

5. Reply to mentions as your Page

Do you have your Page’s notifications turned on? This will let you know if a user or Page mentions your Page, giving you another opportunity to interact and engage. You can still find these under the Notifications tab in the Activity section.

Being mentioned is great for raising your Page’s awareness, but be sure to acknowledge the person who mentioned you by responding with a comment.

Get out there and socialize as your Page. Engaging with other Page’s is one proven way to attract a larger audience back to your own Page. In any case, be sure to add value to the discussion with information, entertainment or a solution.

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5 Types of Effective Facebook Giveaways

Do you offer giveaways on your Facebook Page?

If you don’t, you definitely should. Giveaways can give you incredible benefits, like boosting engagement, increasing reach and building your email list. And if you are offering giveaways but not seeing much in terms of engagement, maybe you need some fresh ideas.

In this post, we’ll cover why giveaways are an effective technique to boost your Facebook Page efforts, and we’ll give you 5 types of giveaways you can implement with your fans to ensure great results.

Give and Take

Facebook giveaways are incredibly valuable for both you and your fans. Your fans get awesome free products or special deals, and you can get their email address or extra Likes and Shares. Why do those matter for you?

In a recent podcast interview on Smart Passive Income, Clay Collins from Leadpages claimed that each email subscriber you have is worth $2 per month in recurring revenue. Email marketing is becoming highly profitable. If you run a blog or business beyond your Facebook Page, an email list can significantly help you generate more revenue.

When fans see your giveaway, they want to share it with their friends. You can even encourage them to do so as part of your giveaway rules! This helps expand your reach and build traffic to your Page.

The more people engage with your Page, the more likely your content will show up in their News Feed. Giveaways create an irresistible opportunity for fans to interact with your content.

How can you use giveaways to ensure awesome results? Here is a variety of giveaway types to use on your Facebook Page.

Effective Facebook Giveaways

FPTraffic offers a simple way to create giveaways for products you love. This post shows you how to create a giveaway with FPTraffic. But you can also create a giveaway directly on your Page, and use a tool like Rafflecopter to decide the winner. Here are a few types of giveaways that will help boost your results:

1. Multiple products over multiple days

While you’re giving away a little more, your ROI in terms of engagement and excitement around your Page will be high for multiple days. Running a week-long series of giveaways keeps your fans coming back the next day and the next, excited to see what the next product will be.

The prize you give away should be relevant to your brand, whether it be a product or a gift card. This type of giveaway is most effective when it’s seasonal, geared toward a holiday or based around a special event.

2. Share & Like

Expanding reach couldn’t be easier with this giveaway technique. Post a picture of your prize, and ask your fans to share and Like your post to be eligible to win.

Facebook page giveaway

3. Tag a friend

Ask your fans to tag a friend to be entered in this giveaway. Maybe it’s a package for two. Fans love interacting with these fill-in-the-blank posts.

4. Photo contest

Ask your fans to post a photo of themselves using your product or doing something that relates to your niche.

5. Offer something small to everyone who enters

Do you have samples you can give or a small freebie for everyone who enters? This will encourage people to enter, and then one person will still win a bigger prize.

Giveaways help drive engagement on your Page, and everyone loves the chance to win something. Experiment with different types of giveaways to find what’s most effective in helping you reach your Facebook Page goals.

[ecko_contrast]Giveaways are easy to create with FPTraffic!

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Do you run giveaways on your Page? Tell us about what works for you by leaving a comment!

Engage Your Fans With Facebook Offers

Do you want to keep customers engaged with your business?

Your business Facebook Page offers several ways to keep your customers excited about your products or services. One feature that business Page owners can use to both attract leads and reward their customers is Facebook Offers.

create an offer

Facebook Offers are similar to a Facebook ad with the options of traffic or conversion objectives. Offers are typically a nice discount which users can claim to use online or in store.

Why might you want to create a Facebook Offer over a regular ad? Keep reading to learn about the benefits of this feature and how you can create a Facebook Offer.

Why Facebook Offers?

Offering discounts is a great way to reward your loyal customers and raise awareness around your brand. By giving your fans an offer on a product or service they’ve expressed interest in, you increase your good reputation, letting your customers know that you listen to them and want to meet their needs.

You have the option of creating a Facebook Offer directly from your Page. This option is free unless you choose to boost the Offer, in which typical Facebook advertising fees apply. When you create an Offer on your Page, it is displayed to people who like your Page.

You can target a larger audience outside of your fan base by creating Offers as an ad. To create Facebook Offers as ads, use Ads Manager or Power Editor. Offers are promoted in the News Feed rather than the right-hand sidebar where most ads are placed.

How to Create an Offer from Your Facebook Page

  1. From your Facebook Page, select the Create an Offer icon.
    create a facebook offer
  2. Choose whether people can use the offer Online, In Store or Both.
  3. If your offer can be redeemed online, enter your website URL.
  4. From the dropdown, select an Offer Type. Add the following details about your offer:
    • Description
    • Images (up to 5) or Video
    • Expiration Date
    • Discount Code (Optional)
    • Terms and Conditions (Optional)
    • Total Offers Available (Optional if you’re limiting the number of offers)
  5. To publish your offer immediately, click Create Offer. You can also post your offer at a later time by selecting Schedule Offer.

How to Create an Offer from Ads Manager or Power Editor

  1. From Ads Manager or Power Editor, select either Traffic or Conversions for your objective. Then you’ll be prompted in a new screen:
    • If you chose Traffic, choose whether you want to drive traffic to your Website or Messenger.
    • If you chose Conversions, choose the website you want to promote and select a conversion pixel. The conversion attribution window should be greater than the offer duration.
  2. Toggle the Offer button to ON.
    ad set
  3. Select the Page you’re creating an offer for, then click Create Offer.
  4. Add the details about your offer, such as where it can be redeemed, and you can choose to set up a unique code or bar code for your offer.
  5. Click Create. Preview your offer as you create it. Click Offer Detail Page Example to see a preview of how your offer will appear or click Notification Example to see what your users will see when they get notified to redeem your offer.
    offer details page example
  6. Choose your audience, placements, budget and schedule for your Offer, then click Continue.
  7. Choose your format and images or video, then enter a description for your promotion.
  8. Click Place Order.

Tips for Creating a Successful Offer

If you’re going to offer something, you want to make sure it’s effective in helping you reach your objectives.

  • Offer a substantial discount. Obviously, the bigger the discount the more appealing it will be to those who see it. BOGOs (Buy One Get One free promotions) and items marked at least 20% off will have a great reach.
  • Use effective images: Include a quality image of someone using your product rather than just a company logo. Make sure your Page’s profile picture is captivating as well as it will appear next to your offer in most places on Facebook.
  • Set the expiration date for about 7 days: You want to give people a chance to see and claim the offer then share it with their friends.
  • Promote your offer: Boost the offer or create an ad to get it in front of more people. You can also pin the offer to the top of your Page while it’s running so people who come to your Page will see it first.

Running Facebook Offers once in a while is a great way to raise awareness around your brand, keep your customers coming back and attract new leads to your business. Whether you choose to promote the offer as an ad or share it with your loyal fans from your Page, this cross-objective feature is another tactic to throw in the mix of your social media strategy.

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Facebook Adds New Emojis

If you’re a heavy emoji user, we’d love to see which one describes the way you feel about this update – Facebook is adding 1,620 new emojis!

While 469 smiley faces, animals, ice cream cones and more animated stickers already exist on the platform, who couldn’t use more options? Emojis help us communicate our message in this text-based world. The more animations to pick from, the better!

Facebook’s emoji collection will top over 2,000, and all of the existing emojis are getting a redesign. With redesigned and new animal emojis, the new collection includes some cool new emojis like the man in tuxedo, the pregnant woman, a prince and the dreaded face palm.

emojis for facebook

Emojis for Facebook Pages

Why do we love emojis?

They help humanize your Page. When you’re behind a big business name or television show fan Page, emojis help show off personality.

The perfect emoji can help deliver your message and elicit some kind of emotion from the reader. They tell your mood, feelings and reactions. Basically, they enhance the communication process.

Emojis are also awesome for increasing the engagement on your Page. Including emojis in your Facebook Page posts can increase your number of “Likes” by 57 percent and comments and shares by 33 percent. With just a few extra clicks, your post engagement and sales can see significant increases.

How to Use Emojis on Your Facebook Page

There are several ways to incorporate emojis into your interaction with fans. Use emojis when responding to comments on your posts to convey a clear emotion. Share how you’re feeling about the content you’re sharing in an update.

To post an emoji from your Facebook Page, click on the smiley face either in your status update box or comment box.

emoji feeling

You can also add emojis to your scheduled posts in FPTraffic. From your dashboard, click the icon for Scheduled Posts at the bottom of the Facebook Page you are managing. At the top of your post, click the yellow wrench. Then click Edit Post. The Description box appears. In the top-right corner, click the smiley face to select an emoji. At the bottom, click Save Post.

Edit Post FPTraffic

Emojis provide a fun, creative way to connect with your fans. Use them often on your Facebook Page, both in the content you share and in replying to comments. To use them effectively, make sure they make your message clear rather than difficult to understand.

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Have fun experimenting with the emojis. Let us know which ones you love by leaving a comment!

How to Create a Giveaway

We’re constantly driving how important it is to vary up your Facebook Page content. By now you’ve likely experimented with images, video and gifs, but do you want to know the ultimate content type your Page needs?

Giveaways.

Frequently posting giveaways not only boosts engagement on your Page, but also earns you money and rapidly builds your email list. Keep reading to learn how giveaways aid in your Facebook Page’s success. We’ll also give you some examples of effective giveaways and show you how to create a giveaway using FPTraffic.

Giveaways Drive Engagement

Everyone loves getting free stuff. As long as the action required isn’t too complicated, people will always sign up to win prizes. Running giveaways on your Facebook Pages will increase your overall engagement with your community. Prompting people to share your giveaway is sure to drive traffic back to your Page.

When you set up a giveaway, you create an easy way for people to join your email list. Anyone who enters your giveaway must enter their email address to participate. FPGiveaway is integrated directly with AWeber, so you can connect your AWeber account to FPTraffic and get access to your lists to use in your giveaway.

Ask the winner of your giveaway to post a picture of themselves with the prize. This works really well when you give away a t-shirt. Post a picture of the winner wearing the shirt with another link to buy the shirt. You’ll build trust with your community because they see the winner wearing the shirt and know it’s not a scam. Of course, that’s also another opportunity to make some more commission off sales of the shirt you were giving away in the first place.

The extra value you’re providing your community with giveaways builds up trust. In turn, the engagement and reputation for your Page will bring you more traffic.

Why Type of Giveaway Should You Post?

The prize you give away should be related to your Facebook Page’s niche. For example, if you have a Friends TV Show Page, give away some Friends merchandise. Shirts, again, make for a great giveaway because they’re popular and easy to find.

Find a shirt, coffee mug or poster on Amazon, get a good picture of the product and post it to your Facebook Page. Enter a description along the lines of: “Click ‘Like’ to be entered to win this awesome shirt!”

You can include an affiliate link to buy the shirt – you’d be surprised at how many people actually do buy the product even if they entered your giveaway. Add a comment with a link to buy the shirt even though you likely included it in the description. You can end up making more in sales than the cost of the product you’re giving away!

Seasonal and Event-Focused Giveaways

To run a successful giveaway, tap into what people are thinking about at any given time of the year. Take advantage of holidays and special dates. Give your fans what they want based on what’s going on around them.

Keep track of special dates that are closely related to your niche. For example, for a Friends TV Show Page, run a giveaway with a Joey t-shirt on Matt LeBlanc’s birthday.

Friends quote tshirt

There’s always something going on, and most of the time you can tie in events, holidays and special dates to your niche.

How to Create a Giveaway

FPTraffic members can easily create giveaways. Log in to your FPTraffic account and access the Giveaways page from the top menu.

  1. Click Create Your Giveaway.
  2. Select the Page you’d like to run your giveaway on.
  3. Enter a keyword in the URL field and a title for your prize in the Prize field.
  4. Click Choose File to upload an image of your giveaway.Create giveaway

Giveaway Sponsor

The giveaway is broken down into 3 simple steps:

  • Step 1: The user connects their Facebook.
  • Step 2: The user has the option to post about your giveaway on their Facebook.
  • Step 3: The user goes to your Sponsor.

The Giveaway Sponsor is where you want users to go as the final step of the giveaway. There are two types of sponsors you can set up:

  • Lead: The user is required to sign up for the sponsor to be entered in your drawing.
  • Click: The user is entered into your drawing when they click on the button in Step 3 to go to the Sponsor link.

When you use a Lead sponsor, the affiliate offer you use must allow incentive traffic. When you use the Click sponsor type, you can enter your own website as your Giveaway Sponsor.

Tip: Amazon is considered a Click Sponsor.
giveaway sponsor

Lead Sponsors: Set up your link and postback

We’re using PeerFly as an example for our Lead Sponsor. This same process works with any affiliate network that allows you to pass SubIDs and has a postback option, which most do.

  1. Obtain the affiliate link for the offer you want to use. We are using Vindale Research in this example. Our affiliate link from PeerFly for Vindale Research is:
    http://ntysr.com/trk?o=11455&p=1
  2. You must pass the [[entry]] variable into your affiliate link so we can track what entry the user who clicks your affiliate link is for. We pass that entry variable into the first SubID on our PeerFly link as shown:
    http://ntysr.com/trk?o=11455&p=1&s1=[[entry]]
    That is my Sponsor Link. That’s all you have to do to setup your link properly!
    sponsor
  3. Add the postback URL from FPGiveaway to your affiliate account. If using PeerFly, access the Offer page and click Setup Postback in the left menu.
  4. Copy and paste your postback URL into the box and replace [[entry]] with the variable for the first SubID, (on PeerFly, it’s %subid1%).
    postback

Page Text

FPGiveaway allows you to modify the page text on each step of your giveaway. A default text appears, but you can modify this to whatever text you like. You can also include some HTML tags within your text on each page, including:

  • b
  • a
  • i
  • u
  • img

Tip: Save your giveaway first. Connect it to yourself so you can see each step and how the text looks at the top of it.

giveaway text

Connect your AWeber mailing list

Giveaway.Fans is directly integrated with AWeber so you can build your mailing list from users who participate in your giveaway. Choose a mailing list from your AWeber account and users who participate in your giveaway will be added to that list using the name and email from their Facebook account automatically! You can setup with connection on your My Account page.

Giveaway stats

After saving and launching your giveaway, you can view your stats on the right sidebar of your giveaway page.

stats

The sidebar also shows you the most recent people to participate in your giveaway. Under Recent Entries, click the green button to see a list of everyone who participated in your giveaway. Click the button at the top right to randomly select a winner.

Tip: If you’re hosting a giveaway with an Amazon product, you can offer the winner a gift card instead of actually buying and shipping the shirt to them. This ensures that the only real personal information exchanged is an email address.

[ecko_contrast]Not only is it easy to create a giveaway, but it’s a fun way to diversify your content, boost your engagement and build your email list.

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Do you host giveaways on your Facebook Page? Tell us about your results by leaving a comment!

Get Organic Search Traffic to Your Facebook Page

No matter what kind of Facebook Page you run, the best way to reach your objective is to get a high amount of traffic to your Page. Whether you’re looking to monetize or to increase your brand awareness, the more Likes you have the more successful your Page will be.

High traffic allows you to generate revenue from a Fan Page. It allows businesses to create a following, and it gives entrepreneurs a sense of authority.

We all just want to be “Liked,” but how do we increase our traffic?

We’ve talked before about the importance of running Facebook ads to grow your audience. This is a must to get your traffic going when you have a new Page. But if you want people to keep finding your Page without continuously paying for ads, keep reading to learn how to grow your audience organically.

Optimize Your Page Content

Like websites, Facebook Pages can show up in search engines, like Google, Bing or Yahoo, if they’re well optimized. SEO, or Search Engine Optimization, is the process of optimizing your online content so that it is easy to find on search engines.

If your Page is well optimized, it will have a better chance of ranking at the top for search engine results. Being listed at the top brings significant traffic and shows consumers that your Page is top-notch in your niche.

The #1 position in Google’s search results receive 18.2% of all click-through traffic. The second position receives 10.1%, the third 7.2%, the fourth 4.8%, and all others under 2%. Placing in the first few results is critical to gaining organic traffic through search engines.

Organic traffic from search engines is unique because the users coming to your Page are people who are looking specifically for what you have to offer. This kind of audience is likely to engage well with your content and help promote your Page’s organic growth.

Here are a few guidelines for optimizing your Facebook Page for search engines:

Facebook seo cheat sheet

Claim Your Username

When you first create a Facebook Page, the platform generates a messy URL associated with it. Once your Page gets 25 Likes, you can claim your username. This creates a vanity URL for your Page. Your username and vanity URL should match the title of your Facebook Page as closely as possible.

Optimize Your Page Title

Your Facebook Page title should be relevant to your brand. If you have a website associated with your Page, the titles should match. Make your title something catchy that will stand out and be remembered. The first word of your Page title is the most significant.

Flesh Out Your Page Content

Make sure to enter a valuable description in the “About” section of your Page. In addition to gaining your Page higher ranks in the search engines, this content will help fans connect with your Page.

These quick tricks can have a great impact on your search engine rankings, allowing people to easily discover your Page. The number of Page Likes or the amount of engagement you have will not affect your rankings, but more Likes and engagement will help you grow your audience organically across Facebook.

Engage Your Fans

When users come to your Page through the search engines, encourage them to share your Page by posting relevant, valuable content. If your fans love your content, they’ll be more likely to comment on your posts. When they share your content on their own timelines and tag their friends, your Page will have no problem gaining organic traffic.

We all want to get more traffic to our Facebook Pages, and the less we have to pay for it the better. Tweak your Facebook Page for SEO to gain more organic search traffic, and always post content that your fans will engage with.

[ecko_contrast]Increase your audience significantly just by posting more frequently and consistently. FPTraffic makes that easy!

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What is your experience with SEO on your Facebook Page? Let us know by leaving a comment!

 

How to Create a Meme for Your Image Using FPTraffic

If you’ve ever laughed out loud over that disgruntled baby face declaring something hilarious (and who hasn’t?), then you know the power of a meme.

A meme is an image, video or some combination of a visual with bolded text that is meant to be funny or satirical. Because they’re typically related to pop culture and they make people laugh, memes get shared virally across social media networks.

And you know what that means…

Memes Everywhere

Posting memes can drastically increase the engagement on your Facebook Page. FPTraffic makes it easy for you to make your own witty memes and share them with your audience. Keep reading to learn how to use the FPTraffic Meme Creator and learn some of our best practices for posting memes to your Page.

How to use the FPTraffic Meme Creator to Create a Meme

The FPTraffic content sources allow you to easily find and share memes that are already out there, but creating your own meme gives you a chance to get creative and be original. You can capitalize on a timely or trendy event and show your personality with your audience.

To create your own meme, log into your FPTraffic account. Use one of the content sources to find the picture you’d like to use for your meme, then complete the following steps:

  1. On the Page you’d like to create a meme for, click the Scheduled Posts icon.
    FPTraffic Scheduled Posts
  2. From your scheduled posts, choose the photo you’d like to create a meme with. In the top-right corner of the scheduled post, click the yellow dropdown button. Then click Create Meme.
    FPTraffic Create Meme
  3. Enter text for your meme in the TOP TEXT and BOTTOM TEXT fields. You can change the colors, font sizes, add a text box and use other features from the Advanced Settings link.
    Create a Meme on FPTraffic
  4. When your meme is awesome enough to your standards, click Save Meme.

And that’s it! Your new meme will automatically post to your Facebook Page at the time it is scheduled for. Be sure to track the performance of your meme so you’ll know what works best for future posts.

Tips for Creating Your Own Memes

Memes are great for grabbing your audience’s attention, leading to higher engagement and reach. While creating a meme in FPTraffic is easy and effortless to do, there are a few things that may really help you generate engagement with your memes:

  • Memes are meant to be funny. Make your meme witty or satirical without being offensive.
  • It should be easy to read. Make sure the text stands out against the image.
  • Understand your audience. Not everyone understands every meme. Knowing your audience – demographics, interests, etc. – will help you craft content that the majority of your fans will understand.
  • Don’t overdo it. We always encourage a good variety of content types in your posts. Rotate memes in with regular images, videos and gifs so as not to turn off your fans.
  • Make it relevant. Your meme should tie into your niche. The content needs to relate well to your audience.

With the right use of humor, you can build trust with your audience and personalize your Page. Find the right image for your niche, like a TV show character or celebrity, and use the FPTraffic Meme Creator to add a clever, witty text element. When you post a relatable, shareable and familiar meme, your fans will make it go viral in minutes.

Want to create your own memes and boost your Page’s engagement? Sign up with FPTraffic today!

How to Invite People to Like Your Facebook Page

At FPTraffic, we love sharing quick and easy strategies to help you get more traffic to your Facebook Page. If you just created a new Page or have a small following, this technique is for you.

Facebook has a feature that allows you to invite people to Like your Facebook Page who have liked your posts . It requires a few clicks on your part, but it’s quick, free and sure to get you results. Sounds pretty good, right?

It’s possible and likely that people are seeing and liking your posts even if they aren’t following your Page, especially if you ran an ad or boosted a post. This feature allows you to snag those users and convert them into Page followers.

How do we know it works? The people you’re inviting have already shown their interest in your Page by liking your content. Because they’ve come across your Page, they’re already familiar with your brand or niche. For those reasons, they’re that much more likely to push the “Like” button on your invite.

Another perk – since these users have engaged with your content already, you’re gaining followers who are likely to keep the engagement rate going up. By inviting people who like your posts to like your Page, you’re going to improve your reach and engagement!

And it only takes a few clicks of the mouse. Keep reading to learn how to invite people to like your Facebook Page.

Invite People to Like Your Facebook Page

Once you’ve created a Facebook Page, you need to get likes on a post in order to use this Facebook feature. Start by adding valuable content with FPTraffic, then set up an ad to put your content in front of the right audience.

When you have a number of likes on your post, click the total number of likes as shown below:

Click to Invite People to Like your Page

Note: If Facebook only shows a couple names, this won’t work. Use a post that shows how many likes there are.

[ecko_alert color=”green”]You are only able to invite people to Like your Page if you have less than 100,000 Likes on your Page.[/ecko_alert]

A pop-up appears showing the names of users who liked the post. To the right of the person’s name, there will be a button that either displays Invite or Liked. Click the Invite buttons to invite those users to like your Page.

[ecko_fullpage_image]Invite to Like Facebook Page[/ecko_fullpage_image]

The user will receive an invitation in their notifications to like your Page. More often than not, you’ll find that they accept and you’ll have a new Page Like!

According to the Facebook Help Team, there is no set limit on how many people you can invite to like your Page from the posts. The system may only place a limit if there is a high number of people not responding to the invite. We recommend only inviting 200 people a day maximum just to be safe.

Tips for Inviting Users

Using this feature can easily get you more Likes without costing you any extra money. We have a couple guidelines to keep in mind to use this feature effectively:

  • Do it manually: You can find tools to automatically invite your friends to Like your Page, but we recommend doing it manually to help prevent your Facebook account from being flagged.
  • Invite people quickly after publishing the post: The more recent a person interacted with your content, the more likely they are to accept your invitation to like your Page.
  • Implement this into your daily or weekly routine: Every couple days, make a point to go through your recent posts to invite those users who liked them to Like your Page. It only takes a minute or two and you’ll find it to be well worth your time.

[ecko_contrast]You need engagement on your Facebook Page before you can begin inviting users to Like it. Start getting engagement today by finding and posting awesome content from FPTraffic’s content sources!

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When you’re trying to grow your Page’s audience, inviting people who like your posts to like your Page is a free and easy way to rapidly increase your number of Page likes. Give it a try – you won’t be disappointed!

Have you used this Facebook feature to get more likes? Tell us about it by leaving a comment below!

How to Find Engaging Content for Your Niche

It happens to all of us – you create a new niche Facebook Page and you’re overflowing with ideas until the day comes when you’re stumped for fresh content. If you can’t find new ways to engage your fans, your Page is surely doomed, right?

Wrong. While you may feel like you’ve gone through all the sources and used every image possible in relation to your niche, there are plenty more angles to take when searching for content.

Your niche doesn’t limit you to a one-word search term. Every industry and hobby has subtopics and relevant categories, you just need to do a little digging to see which ones are appropriate for your audience.

Ready to get out of your content slump and start engaging with your fans again? Use the following tips and practices when searching for content in your niche.

10 Tips to Find Engaging Content

FPTraffic members have plenty of sources to easily draw content from, but sometimes you need to mix up your search terms. The following tips will help you to approach your niche from another angle to find fresh, engaging content.

Facebook Engagement

1. Do your research.

This is especially important if you’re starting out with a new niche Facebook Page, but a little deeper research can also benefit those who are already established in their niche. Find out everything you can about your niche. Are there subtopics or categories you haven’t experimented with yet? Did you find anything in your research you didn’t already know about? Pull together a large list of keywords from common themes you see in your research. Keep this list on hand when searching for images with FPTraffic.

2. Follow industry news and trends.

Keep up with the news in your niche to keep the ideas flowing. Popular trends will give you new keywords to work with and add to your search terms. An easy way to do this is to create a Google Alert for your niche or industry. Google will send you an email whenever your niche is in a news headline, and you can use ideas from those articles to inspire new content searches.

3. Monitor the competition.

Make a list of your competitors and check their Facebook Pages every so often. How engaged are their audiences with the images and topics they’re posting? Take note of what is working for them and what isn’t. You can gain inspiration from them and post similar content, but be sure to put your own spin on it by adding your brand’s personality to your description.

4. Use feedback from your fans.

You don’t always need new content to keep your fans engaged. Take a look back at what has been popular with your audience in the past. Check your Facebook Page stats and see what types of images your fans engaged with most. When you struggle to come up with new content, try giving your fans more of what they already like.

5. Use niche social sites.

Certain social sites cater to different niches. Are you following the other sites that your Facebook Page fans are on? Stay connected on those sites, and gather content inspiration for your Facebook Page. FPTraffic recently added the ability to post content from Reddit, which is a great site for more specific niches.

Reddit Content

6. Create memes.

Memes are a great way to spruce up common images, and Facebook users love them! Good memes get shared often and create a domino fact, exposing your Page to an even larger audience. You can easily create memes on your posts with FPTraffic. Go back through your images that have done well, and experiment by creating a meme with them.

7. Look for quotes.

Mix up your images by searching for inspirational quotes in your industry. Adding the word quotes to your search term is bound to bring up more image and content options. Or use the FPTraffic Chrome Extension to schedule posts from Pinterest and Instagram, two gold mines for images with quotes. Seek out quotes that best support your brand and message.

8. Host giveaways and contests.

Giveaways and contests are fun ways to mix up your content, build your mailing list and boost engagement on your Facebook Pages. FPTraffic members can create their own giveaways with a few easy steps. For contests, try a photo-vote or have fans enter their own description for an image.

9. Track relevant hashtags.

From your list of keywords you created in your research, plug them into Facebook and other social media sites. Track the hashtags related to your brand or niche, and you’ll stay up to date with new content being posted.

10. Follow influencers in your industry.

Follow the popular blogs that are related to your niche, but aren’t as narrowed down. Industry leaders will likely share content that relates to the industry as a whole. Can you find a way to apply your specialized niche to their big message? How does their message apply to your target audience?

With a constant stream of images and links being shared every day on the web, you’ll never run out of fresh content. Try some of these practices regularly to mix up your search terms and find more ways to keep your audience engaged.

[ecko_contrast]What are some tactics you use when searching for content? Tell us about it by leaving a comment below![/ecko_contrast]

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Finding engaging content with FPTraffic is easy. We have billions images just waiting for you to search! Sign up today and give it a try.

All Rick and Morty Case Study – 10,000 Page Likes in 1 Month

My name is Luke and I am the creator of FPTraffic. I’m one of those practice what you preach type of people so I decided to create a new Facebook Page last month to use as a case study on how you can launch a brand new Page and get it to 10,000+ Likes in a month.

First, let’s look at the Page I created.

All Rick and Morty

All Rick and Morty

I decided to create a fan Page for the TV show Rick and Morty because I already have a large audience that I know likes the show on another Facebook Page. It’s a new show, but it already has a great fan base.

I like to do Pages about TV shows because I really enjoy watching TV and I know they have monetization potential. These are two important factors when choosing a niche.

Once I had decided on Rick and Morty, the next thing I did was research a good username that was available on both Facebook and Twitter. I ended up getting @AllRickandMorty.

4 Steps to Start Your New Facebook Page

I created my Facebook Page, setup my Twitter, set my posting schedule, found some content and setup my Facebook Ads for Likes.

  1. Create your Facebook Page – The setup process for creating your Facebook Page is pretty easy and only takes a few minutes. Make sure you find or create a great Profile Picture and Cover Photo.
  2. Setup your Twitter – I signed up for Twitter to claim my Twitter username and connected it to my FPTraffic account. I use the same Username, Profile Picture and Cover Photo on both Twitter and Facebook to help establish my new “brand” and make the connection easy for my new fans.
  3. Set my posting schedule – I started posting 3 times a day (morning, afternoon, and night) and have made adjustments since then to post at my optimal times (more on that below).
  4. Find some content – It’s critical that you have some content for your new audience to engage with and FPTraffic makes it easy to find and schedule that content!

Setup Facebook Ads for Likes

Our strategy for growing Facebook Pages with FPTraffic can be summarized in 3 easy steps:

  1. Grow your Base Audience – These are the people who are going to engage with your content and help grow your Facebook Page organically. You can’t grow organically if you do not have anyone who Likes your Page. We use Facebook Ads to grow our Base Audience (example below).
  2. Post content consistently – Your audience needs content to engage with. FPTraffic makes it easy to find and post that content.
  3. Create value – By posting content consistently to your Base Audience (content they are going to enjoy and engage with) you are creating value for them. This is how you continue to grow your audience and the value of your Page.

To begin the process of growing your Page, you will need to setup Facebook Ads for Likes to grow your Base Audience.

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Facebook Like Ad Campaign[/ecko_fullpage_image]

To grow my base audience for Rick and Morty, I created a Facebook Ad for Likes targeting people who are interested in Rick and Morty. The interest you choose to target is really important to helping decrease your cost per Like. Rick and Morty is not an overly competitive niche yet, so I was able to get my cost per Like down pretty quickly. You may need to test other interests as well.

Your goal should be to get your cost per Like between $0.01 and $0.05. For most niches, this should be possible. Here are some tips to help.

Tips for Creating Your Page Like Ads

When I create my Facebook Ads for Likes, I keep the advertisement as simple as possible. I’ve included a screenshot of the actual ad I am running right now (and the only one I tested) for growing my Rick and Morty Facebook Page.

There are a few things I do with every single ad:

  • When setting up my Ad Set for Page Like Ads, I typically only use the Mobile News Feed placement.
  • I only create a 1 Ad Set for each Campaign with 1 Ad and set my daily budget at $3.00.
  • Use your call-to-action in the ad text. For example, I’m specifically telling the person seeing my ad to Smash the “Like” button if they love Rick and Morty, which I believe they probably do because Facebook is targeting them with the Rick and Morty interest.
  • By default, Facebook will use your Page Cover Photo as your ad image, but you can change this if the one you have isn’t going to draw the attention of the person seeing your ad.

That is all you need to do to successfully setup your ad for Likes. Once your ad is created and approved, let it run for at least a week and watch your cost per Like each day.

Facebook Ads for Likes Daily Breakdown

As you can see, the cost per Like started at $0.14 per Like on the first day (December 8th) and decreased significantly within the first week of running.

This happens because Facebook is automatically optimizing your ad to only show to people who are going to be interested in it. Every day they’re able to collect more data on who is engaging with your ad (Liking your Page) and then use that data to more accurately target new people the next day.

It didn’t take long before I was only paying $0.01 per Like and that’s still what I’m paying today.

10,000 Page Likes

I set my goal in my mind for each new Facebook Page I create to 10,000 Likes. It’s my goal to get to 10,000 Likes because by 10,000 Likes, you have a fairly large audience who should be engaging with your content and helping grow your Page organically.

All Rick and Morty has passed 10,000 Likes and is getting fantastic engagement. In fact, over the past 7 days, the posts published by FPTraffic to my Page have been seen (reach) on Facebook over 1,000,000 times.

Facebook Page Engagement

What’s Next?

My Page has reached 10,000 Likes and has great engagement. Fantastic! What’s next though?

I will turn off my Ads for Likes soon and see how the Page does growing organically. Over time, I will capture most of the Rick and Morty fans without ads simply because my content will be shared so much.

I have hundreds of posts scheduled to be posted to my Page, but I will continue to add more and keep an eye on my most popular Page posts to see what is performing best.

[ecko_fullpage_image]Rick and Morty Posts[/ecko_fullpage_image]

I also will keep a close eye on my peak times to post on my Page and adjust my FPTraffic posting schedule regularly to make sure I’m getting optimal reach.

Monetizing My Audience

As my Page grows and I continue to provide value for all my Rick and Morty fans, I will also begin working on ways to monetize the Facebook Page without hurting the trust I’ve developed with my audience.

One way to monetize the Page is to post Rick and Morty merchandise from Amazon. FPTraffic is completely integrated with Amazon so I can do a few simple searches using the Amazon tool and schedule products to post to my Page.

I’ll also begin adding content to my new Rick and Morty viral media site and funnel traffic from my Facebook Page to the website so I can generate ad revenue and potentially some affiliate sales as well.

Start Building Your Audience

I started building Pages over 6 years ago and today I reach millions of people every single day organically on Facebook without having spending a dime.

Start building your audience today and harness the power of social media to grow a massive reach. We have thousands of FPTraffic members who manage billions of Likes.

[ecko_contrast]We all started with 0 Likes. Today is your opportunity to get started and working towards your first 10,000 (or next 10,000) Likes 🙂

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I’m here to help. Comment below if you have any questions or contact me. Good luck!