If you’re not careful, Facebook can be quite a time suck. You might set out to spend a few hours sourcing content and wind...
How to be an Efficient Facebook Page ManagerMichelle
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Taking time to post valuable content, connect with your fans and evaluate what’s working pays off in your Page’s success. Whether you run one Facebook Page or dozens, it’s important to have a system in place that allows you to be an efficient Facebook Page manager.
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Many people create several fan Pages to test different niches and different forms of monetization. You might think the more Pages you manage, the harder it is to keep up with them. But that doesn’t have to be the case.
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Both FPTraffic and Facebook offer tools to help you manage several Facebook Pages efficiently. Keep reading to learn how to create a system and routine that helps you best manage your Facebook Pages.
Tips and Tools to Become an Efficient Facebook Page Manager
If you’re overwhelmed by your Facebook Pages, try implementing the following tips and tools to create a simple management routine:
Schedule your time
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Part of the overwhelm comes in thinking you don’t have the time to take care of all of your Facebook Pages. It’s so easy to tell yourself you’ll update your content queue later in the day but continue to put it off when something more urgent comes up. Physically writing down the time you plan to spend on your Facebook Page holds you more accountable to actually doing it.
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Schedule your Facebook Page management time as it best works for you. You may choose to do it all at once, spending one day a week updating your content, analyzing insights and creating ads. Maybe it works better for you to split up your tasks, scheduling content on Monday, creating ads Wednesday, and viewing insights on Friday.
You can choose to set scheduled times for checking post results throughout the day as well. It’s far too addicting and time consuming to check the results of your posts every 5 minutes. Instead, make checkpoints at certain times of the day when you check in and interact with the comments on your Page.
The possibilities are endless, but the main point is to commit to working on the same things at the same time each day and each week. That way, the manual work of Facebook Page management becomes a habit.
Automate a posting schedule
Use FPTraffic to create a posting schedule. Your content automatically posts to your Page without you having to constantly update it throughout the day. FPTraffic allows you to schedule content for an unlimited number of Facebook Pages.
Choose engaging images and videos from any of our 8 content sources to add to your content queue. Have your own images you’d like to use? Use our bulk import tool to upload up to 500 images at a time and schedule them to your Page.
Consistent content helps your Page grow. When you have several Pages, you want to make the process of finding and posting content as simple as possible. FPTraffic lays out all of your Pages neatly on your dashboard so you can work on them in an organized way.
Respond to comments and messages
Interact with your Page fans to give them a positive experience. Respond quickly to comments and messages when you can. If you run a business Page, provide the best customer service possible through your Facebook communication.
Facebook notifications make it easy to know when you receive comments or messages. The Facebook Page Manager app is a valuable tool for efficiently managing Pages while you’re on the go. The app opens your Pages rather than your whole Facebook News Feed, allowing you to work efficiently in your Pages.
The Facebook Page Manager app allows you to stay on top of notifications and other management tasks while you’re away from your desktop. Create posts and view your insights to keep creating more effective content that will grab your fans’ interests. You can also manage your ads with the Facebook Ads Manager app.
Again, to be efficient, it’s best to schedule this time into your day. Avoid getting sucked into other tempting matters of Facebook by sticking to a check-in schedule.
The Facebook Messenger app makes it easy to connect with your fans on a personal level. When you message with fans, you can check past interactions the person has had with your Page. You can also view their profile and gain insight into their demographics, which can help you personalize the conversation.
Now you can even create ads that direct users to start a Facebook message with your Page, making the opportunity to connect and deliver great service even greater. With more messages coming in, however, it may take even more effort in management on your part. Again, it circles back to scheduling and using the Facebook Page Manager app to be efficient in your Page management.
Facebook Page Management doesn’t have to be complicated and exhausting. Schedule your time and create a routine that works for you. Automate your posting schedule and take advantage of the Facebook mobile apps. Before you know it, Facebook Page management will be a breeze.
What are some tools or habits you use to manage your Facebook Page? Let us know by leaving a comment!